Video editing for e-commerce brands
DTC video lives or dies by ROAS. Every cut is judged against a CPM. The brands that win are the ones with a creative engine that ships variants weekly, tests fast, and has the post-production capacity to act on the winners. We are that engine.
The problem we solve
Most DTC brands hit a creative-iteration ceiling around $50K–$100K/month in spend. The bottleneck is post-production: not enough variants, not fast enough, and the ones that do ship are too similar to test honestly. The unlock is a video team that can produce 10–30 ad variants per week, with structured A/B variation built into the brief.
What we build for e-commerce brands
- Hero ad production. The 30–60 second hero video that anchors a campaign. Brand-kit-aligned, performance-tested structures, 3–5 hook variants per launch.
- UGC editing at scale. Raw creator UGC into platform-ready ads. 5–15 variants per UGC source, captioned, sized for Meta / TikTok / YouTube Shorts / Pinterest.
- Product demo video. 30–90 second product walkthrough video for product detail pages, ads, and landing pages. Conversion-aware editing, multi-aspect-ratio exports.
- Hook variant production. Same body, 5–10 hook tests. The fastest way to find creative winners without burning the team. Built-in A/B variation in the brief.
- Influencer / creator partnership cuts. Editing for branded content from creator partnerships. FTC compliance, brand-guideline check, multi-platform deliverables.
- Launch and seasonal campaign production. Coordinated production for new product launches and seasonal pushes. Lead times agreed up front so launches never miss creative.
The services that fit
- Video Editing — hero ads, UGC, product demos
- Design & Branding — thumbnails, motion overlays, brand kit
- Social Media Setup — platform setup, ad-account video specs
- AI & Automation — captions, variant generation, automated workflows
What clients say
"We run a 7-figure DTC brand. Mark Studios produces our hero ads and product launches. ROAS on their cuts beats every freelance editor we've used."
Frequently asked
Yes — that's our typical retainer pace for DTC brands at scale. The variant engine is what makes the testing budget actually work.
We don't source creators ourselves, but we partner with several UGC platforms and creator agencies. We can recommend partners or work with creators you already have.
Yes. Multi-aspect-ratio exports are standard on every project — 9:16, 1:1, 4:5, 16:9. Captions burned and SRT-attached. Platform-specific audio peaks.
DTC retainers typically run $5K–$25K+/month depending on variant volume. Project-only engagements (one launch, one hero ad) start at $1.5K. Custom scopes always quoted in writing.
Ready to talk?
Book a 15-minute discovery call. We'll talk through your situation, confirm fit, and quote a first project — all in one conversation.
Start a project